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Practical guide to help businesses navigate the Voluntary Carbon Market

If you are interested in understanding how to generate a significant positive impact via the voluntary carbon market, we invite you to read the guide Scaling Voluntary Carbon Markets: A Playbook for Corporate Action.

Prepared by the World Economic Forum, with the support of Bain & Company and a group of companies with broad representation in the industry, including Iberdrola, this report highlights the urgent need to unlock the full potential of the voluntary carbon market to speed up climate action and protect nature.

To scale it up, the report provides practical guidance for business to develop high-integrity engagement based on four lines of action:

Define net-zero role for credits

How to define a clear role for carbon credits on the path to net zero, complementary to decarbonization

Create value and recognition

How to realize tangible value and gain recognition from key stakeholders through use of carbon credits

Tailor a portfolio

How to build and tailor a portfolio of carbon credits to maximize impact on the path to net zero.

Orchestrate the effort

How to align and mobilize in-house expertise for effective VCM participations as part of a wider sustainability agenda.

And don’t miss the Carbon2Nature case study as an example of how businesses can interact internally with the voluntary carbon market!